The Connected Lecture: Why being kind to consumers is good for business

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The Connected Lecture: Why being kind to consumers is good for business

29 April, 2021
Time: 15:02 - 15:17

With circumstances for many changing rapidly, how do you ensure you really understand your consumers’ needs? Join us as we delve further into the concept of responsible retailing, in particular looking at how businesses can establish an intuitive link between their brand and an issue. Learn how you can build a sustaining relationship with your consumers simply by being kind.

Katharine Newby Grant

Vice President, Marketing, P&G

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